Massimo was born in Reggio Calabria (Italy) in 1971.

After graduating in Economics he moves to London to further his career and starts working for a multinational company. 

In 2007 he decides to take a sabbatical and travels around the world. Around that period he fulfils his two great passions, travel and photography, combining his love for the medium with his fascination of the world’s diverse cultures.

Today Massimo uses  photography as an expression of his journey, telling stories of places, culture and people. He has travelled to more than 80 countries and lived in Australia for many years, before making London his home again.

He is available worldwide for commercial and editorial assignments for brands seeking to create beautiful content.


Publications and Media

The Guardian (UK), ‘The Egungun of Benin’, March 2019

Daily Mail (UK), ‘The Real price of sparkling sapphires’, Aug 2017

Internazionale (Italy), ‘L’Antartico diventa sempre più’ verde’, May2017

The Guardian (UK), ‘100 months to save the planet’, Oct 2016

Getty Images (UK), ‘Bhutan: The keeper of the secret to eternal happiness’, Oct 2016

The Guardian (UK), ‘Fears for Antarctic Penguins’, Sep 2016

Barcroft Media TV (UK), ‘Varanasi: The beating heart of Hinduism’, May 2016

National Geographic (US), ‘Best travel photos of the year’, May 2016

.Daily Mail (UK), ‘The gateway of hell’, April 2016

Dagospia (Italy), ‘A caccia con l’aquila’, March 2016

The New York Post (NYC), ‘The African tribe will be eating McDonalds in 10 years’, March 2016 

Daily Mail (UK), ‘The lost world of the Omo Valley’, March 2016

Daily Mail (UK), ‘Life with the Eagle Hunters’, March 2016

Getty Images (UK), ‘Journey to Antarctica’, Feb 2016

Daily Mail (UK), Photographer sails across the ‘world most dangerous sea’, Feb 2016

The Telegraph (UK), ‘The tribes of Ethiopia’s Omo Valley’, Feb 2016


·KhabarOnline (Iran), ‘An Italian photographer: I was surprised by Iranian Kindness’, April 2017

·BBC Persia (Iran), ‘An italian photographer who became fond of Iranian architecture’, Jan 2017

·De Longhi De Club (Australia), ‘Coffee with Massimo Rumi’, Jan 2016

·ItalianLondon (UK), ‘Italian London meets Massimo Rumi’, Sept 2016

·Il Gattopardo, monthly magazine (Italy), ‘Il mondo in uno scatto’, Sept 2016

·The Carousel (Australia), ‘A visual journey of Emotion’, May 2015


Awards and Acknowledgements

·2016 National Geographic Photo of the Day, ‘Perfect Ride’, July 2016

·2016 National Geographic Photo of the Day, ‘Sunrise Swim’, June 2016

·2016 National Geographic Travel Photographer of the Year, mentioned among top 20 travel photos of the year

·2016 Sony World Photo Award, commended in the Split Second category

·2015 Sony World Photo Award, Finalist in the Travel category

·2013 National Geographic Photo of the Day, ‘Sunday Fun’, Sept 2013

23 Essex Road, N12TP, London UK